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Reviewer Guidelines

Your grade carries real weight.
Here's how to use it well.

Airakle grades are only trustworthy because reviewers hold themselves to a high standard. These guidelines explain what that looks like in practice.

Last updated April 2026

Eligibility

Who can submit a grade

Airakle is for anyone who has genuinely engaged with a creator — not just people who bought something. The following criteria all apply:

You follow, watch, or regularly consume the creator's content across any platform

You have been part of their community — Discord, newsletter, comment section, live streams, or social media

You have purchased a product they sell and want to review that experience

You can describe specific content, interactions, or experiences — not just a general impression

You are submitting a review at the creator's request or in exchange for any benefit

You are the creator, a member of their team, or have a direct financial interest in their brand

You have no genuine familiarity with the creator beyond seeing a single viral post

Scope

What you're grading

You're grading the creator as a public figure — their content, their community, their honesty, and how they treat their audience. Not a single post. Not one bad day.

Content quality

Is the content original, accurate, and genuinely useful? Does it deliver on what the creator promises?

Authenticity

Do they represent themselves honestly? Do their public persona and private conduct align?

Transparency

Are they upfront about sponsorships, conflicts of interest, and what they do or don't know?

Trustworthiness

Do they keep their word to their audience? Do they stand behind their claims and commitments?

Community behaviour

How do they treat their audience — in comments, DMs, livestreams, and community spaces?

Consistency

Do they show up reliably and maintain quality over time, or is their value front-loaded and inconsistent?

Quality

What makes a strong grade

The most useful grades are specific, honest, and proportionate. Here's how to write one that actually helps.

01

Be specific about your experience

Name the content you watched, the community you were part of, or the interaction that shaped your view. Generic praise or complaints are less useful than concrete descriptions of what you actually saw or experienced.

02

Grade each dimension independently

Rate Content Quality, Authenticity, Transparency, Trustworthiness, Community, and Consistency separately — not as a single impression. A creator can produce excellent content but treat their audience poorly. Rate both.

03

Describe patterns, not incidents

A single bad tweet doesn't define a creator. A pattern of dismissing criticism, deleting comments, or misleading their audience does. Focus your grade on sustained behaviour over time.

04

Stay focused on the creator's public conduct

Your review should evaluate what the creator puts into the world and how they treat the people in their orbit. Personal attacks, unrelated opinions about their lifestyle, or content unrelated to their public brand will be removed.

Prohibited content

What will get your grade removed

Reviews containing any of the following will be removed immediately and may result in account suspension:

False factual statements that could constitute defamation

Personal attacks, harassment, or threats directed at the creator or their staff

Reviews submitted at the creator's request, in exchange for a benefit, or to inflate or tank a grade

Submissions with no genuine familiarity with the creator's content or community

Profanity, hate speech, or discriminatory language unrelated to the creator's public conduct

Content promoting competing creators or containing affiliate links

Reviews that plagiarise or reproduce another reviewer's content

Private personal information about the creator (home address, personal contacts, etc.)

Enforcement

Consequences of violations

First offence

Review removed, reviewer notified with reason.

Repeated offences

Account suspended; all submitted grades held pending audit.

Bad-faith submission

Permanent ban; potential escalation to relevant platforms or legal authorities.

Appeals

Disputing a removal

If you believe your grade was removed in error, you can appeal within 30 days. Include your account email, the creator name, and a brief explanation of your genuine experience with their content or community.

Submit an appeal

Creator changed their behaviour after your grade?

You can update your grade within 90 days. Accountability flows both ways.

Learn more